Meet Our Team
Our team
Luke-Keegan Floyd
Co-Founder / Director
0427 649 813
Luke brings over six years of trade recruitment experience, supported by a diverse background across trades, youth services and zoological work.
Having worked with people from many different industries and walks of life, Luke has developed a strong understanding of what motivates people, why they stay, why they leave and what separates a strong long-term hire from the wrong fit.
At Trial By Fire, Luke leads strategy, client relationships, fulfilment systems and business growth. His focus is on practical recruitment outcomes, transferable skills and building long-term relationships with both clients and candidates.
Luke’s strength is understanding the person behind the resume and helping businesses make permanent hires that genuinely fit the role, the team and the future of the business.
Having worked with people from many different industries and walks of life, Luke has developed a strong understanding of what motivates people, why they stay, why they leave and what separates a strong long-term hire from the wrong fit.
At Trial By Fire, Luke leads strategy, client relationships, fulfilment systems and business growth. His focus is on practical recruitment outcomes, transferable skills and building long-term relationships with both clients and candidates.
Luke’s strength is understanding the person behind the resume and helping businesses make permanent hires that genuinely fit the role, the team and the future of the business.
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James Hall
Co-Founder / Director
0423 804 788
James is the trade authority behind Trial By Fire.
A qualified carpenter and Director of Onestop Shopfitting & Joinery, James has spent years on the tools delivering high-end residential work, shopfitting installs and custom cabinetry.
He understands the pressure of deadlines, client expectations, site conditions, production standards and the constant challenge of finding reliable people.
James still runs Onestop day to day, while supporting Trial By Fire with technical insight, candidate vetting and practical client guidance.
His role is simple: help make sure the people we represent can actually do the work and understand the environments they are walking into.
When a client needs advice from someone who knows the trade firsthand, James is the person we turn to.
A qualified carpenter and Director of Onestop Shopfitting & Joinery, James has spent years on the tools delivering high-end residential work, shopfitting installs and custom cabinetry.
He understands the pressure of deadlines, client expectations, site conditions, production standards and the constant challenge of finding reliable people.
James still runs Onestop day to day, while supporting Trial By Fire with technical insight, candidate vetting and practical client guidance.
His role is simple: help make sure the people we represent can actually do the work and understand the environments they are walking into.
When a client needs advice from someone who knows the trade firsthand, James is the person we turn to.
Arif Imran
Recruitment Partner | Former Upholstery Business Owner 0483 983 486
Arif brings real trade business experience to the team.
Before joining Trial By Fire, he owned and operated an upholstery business, managing quoting, production, customer service and daily operations.
That experience gives him a practical understanding of what small and growing businesses need from the people they hire. He knows how much the right worker can help a business move forward, and how much pressure the wrong fit can create.
At Trial By Fire, Arif leads new business development, outreach and sales strategy. He is responsible for connecting with new clients, understanding their hiring needs and making sure our message reaches the right people.
Arif brings a business owner’s perspective to recruitment. He understands the importance of trust, timing, communication and finding people who can genuinely contribute.
Before joining Trial By Fire, he owned and operated an upholstery business, managing quoting, production, customer service and daily operations.
That experience gives him a practical understanding of what small and growing businesses need from the people they hire. He knows how much the right worker can help a business move forward, and how much pressure the wrong fit can create.
At Trial By Fire, Arif leads new business development, outreach and sales strategy. He is responsible for connecting with new clients, understanding their hiring needs and making sure our message reaches the right people.
Arif brings a business owner’s perspective to recruitment. He understands the importance of trust, timing, communication and finding people who can genuinely contribute.
Tara Webb
Senior Recruitment Consultant | Upholstery Specialist
0482 081 621
Tara brings more than a decade of hands-on experience in furniture manufacturing and upholstery.
She has worked across production, dispatch, administration and management, giving her a well-rounded understanding of how furniture and upholstery businesses operate from the workshop floor through to delivery.
At Trial By Fire, Tara uses that experience to source and place skilled upholstery, furniture and production professionals.
She understands quality, pace, attitude and the small details that matter in a hands-on environment. Her background allows her to speak with both clients and candidates in a practical, informed way.
Tara is thorough, trade-aware and focused on finding people who can step into a role, understand the work and fit the team properly.
She has worked across production, dispatch, administration and management, giving her a well-rounded understanding of how furniture and upholstery businesses operate from the workshop floor through to delivery.
At Trial By Fire, Tara uses that experience to source and place skilled upholstery, furniture and production professionals.
She understands quality, pace, attitude and the small details that matter in a hands-on environment. Her background allows her to speak with both clients and candidates in a practical, informed way.
Tara is thorough, trade-aware and focused on finding people who can step into a role, understand the work and fit the team properly.