Meet Our Team
Our team
Luke-Keegan Floyd
Co-Founder / Director
0427 649 813
Luke brings over six years of trade recruitment experience backed by a diverse background across trades, youth services and zoological work. Having worked across multiple industries and alongside people from all walks of life, he understands the motivations behind why people stay, why they leave and what separates a strong worker from a poor fit. At Trial By Fire, Luke oversees strategy, client relationships, fulfilment systems and business growth, with a strong focus on practical recruitment outcomes, transferable skills and building long-term relationships across the industries the business supports.
James Hall
Co-Founder / Director
0423 804 788
James is the trade authority behind Trial By Fire. A qualified carpenter and director of Onestop Shopfitting & Joinery, he’s been on the tools for years delivering high-end residential work, shopfitting installs and custom cabinetry. He knows the pressure of tight deadlines, picky clients and finding reliable workers. James brings that insight to every placement. He still runs Onestop day-to-day while supporting the recruitment business with technical vetting and client guidance. He’s your go-to when you want advice from someone who actually understands the trade.
Arif Imran
Recruitment Partner | Former Upholstery Business Owner 0483 983 486
Arif brings real trade business experience to his role. He previously owned and ran an upholstery business, managing everything from quoting and production to customer service and operations. That experience shaped how he approaches client relationships today. At Trial By Fire, Arif leads new business development, cold outreach, and sales strategy. He’s responsible for bringing new clients on board, running campaigns, and making sure our message reaches the right people. He knows what it's like to run a small business, and that insight drives the way he sells and supports.
Tara Webb
Senior Recruitment Consultant | Upholstery Specialist
0482 081 621
Tara brings more than a decade in furniture manufacturing as an upholstery specialist, working her way up through production, dispatch, administration, and management. She knows the industry inside out, having worn many hats and built a complete understanding of what it takes to deliver quality craftsmanship. At Trial By Fire, she uses that knowledge to source and place skilled upholstery and furniture professionals, making sure our clients get people who can hit the ground running. Tara is thorough, trade-savvy, and committed to getting the right fit every time.